Advocacy, Fashion, Health & Wellness

Sewing Cup, Sewing Heart Campaign Launches Sabina Lingerie in the Philippines

Sabina, a Thai Trusted Lingerie brand is now here in the Philippines, and alongside it’s launch in the country they also brought with them a well-recieved campaign they started for breast cancer survivors — the Sewing Cup, Sewing Heart campaign.

Sewing Cup Sewing Heart Campaign
The main objective of the Sewing Cup, Sewing Heart camapign that started in Thailand 8 years ago is , to involve the people and not just ask for donations. Donating money to cnacer patients is easy, donating willingness is another story. Sabina wants to be a vehicle wherein customers may participate in doing something out of their good hearts for breast cancern survivors. The sewn cups will be donated to the breast cancer survivors who don’t know how to go back to their normal life after a masectomy.

Event participants were taught on how to sew the cup. Each of us were given a Sewing Cup Kits which has synthetic sheets, a finished bag, a plastic LLDPE beads bag and a cone of thread and needle. The cups can be used on Sabina Fill Up Bras specifically for 34B,34C, 36B, and 36C bras.

Take a look at this video on how we made the sewing cups

LLDPE stands for linear low-denisity polyenthylene which is a plastic produced through a lower pressure process. LLDPE plastic performs better at low and high tempertures, higher surface gloss, higher strength at given densities and greater resistance to environmental stress. Simply put, LLDPE plastic is generally safe to use specifically on the breast area.

All the contents of the kit were donated by PTTGC (PTT Global Chemical PLC) the biggest manufacturer of plastic beads in Thailand.

Another objective of the Sweing Heart campaign is to warn women that breast cancer is very likely to all women in all age brackets. Did you you know that the youngest breast cancer patient in the world is only 3 years old.

Sabina Lingerie launch Philippines
In the Philippines, the Sewn Cups are donated to the ICanServe Foundation for the use of breast cancer survivors. The Foundation assists breast cancer support groups in Baguio, OLangapo, Quezon City, Pasig City and Muntinlupa.

Sabina Lingerie can be found at the SM Woman undergarments section.

Stay gorgeous everyone!

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