To push for more travel for millennials, Cebu Pacific Air initiated engaging ASEAN Influencers mostly YouTubers to visit the top Philippines destinations. The initiative was done in celebration of the 50th anniversary of the Association of the Southeast Asian Nations (ASEAN),.
CEB Pacific ASEAN One is a weeklong adventure in the Philippines of key influencers of five ASEAN countries that are part of CEB’s extensive route network. Top destinations visited was the Pearl of the Orient, with Johanis Sani of Malaysia, Salshabilla Adriani of Indonesia, Pho Dac Biet of Vietnam, Elaine Jasmine of Singapore, and Baby Mojiko of Thailand.
The ASEAN One travelers visited the unspoiled islands of the Central Visayas region, where they were offered an exciting line up of activities that highlighted the similarities between the ASEAN nations—the rice and good food; fun with friends; revelry and dancing; and the rich marine life and clear blue seas.
“Cebu Pacific’s ASEAN One trip not only aims to strengthen the bond between the Southeast Asian nations, but also to show the Philippines’ various facets to our neighboring regions. Through our invited content-creator guests from the ASEAN, we hope to share the abundance of experience in the Philippines—whether it’s travel for scenic landscapes, adrenaline-filled activities, culture-rich explorations, city life or a breath of serenity,” said Candice Iyog, Cebu Pacific Vice President for Marketing and Distribution.
CEB currently offers over 100 weekly flights to seven ASEAN country destinations, with 11 weekly flights to Indonesia; 21 weekly flights to Malaysia; 40 weekly flights to Singapore; seven weekly flights to Thailand; 15 weekly flights to Vietnam; five weekly flights to Brunei and four weekly flights to Cambodia.
Cebu Pacific’s ASEAN One influencer campaign is also made possible through its official hotel partners, Hyatt City of Dreams Manila, Plantation Bay Resort and Spa in Cebu, Atmosphere Resorts and Spa in Dumaguete and Amorita Resort in Bohol.
Watch as the ASEAN One travellers discover the beauty of the Philippines—stay updated on the sights and sounds of their travels by visiting Cebu Pacific on Facebook or by following the hashtags: #CEBTravels and #ASEANOne on Instagram and Twitter.