Mother’s have so many concerns to juggle — from work to taking care of their children and the house on top of that. Laundry is the last thing they need to worry of that and having a washing machine on their household can make this chore faster and easier so that they can move to more important things and families can spend more time together.
Because of that , leading global appliance company Electrolux Philippines together with its supply chain partner CEVA Philippines, has donated 200 washing machines to mothers, communities, and organizations in the Philippines.
Called the “Loads of Love” , the program was designed to help the loads of Filipinos through modern appliances. The washing machines will go towards the GMA Kapuso Foundation and Gawad Kalinga’s beneficiaries and programs.
During the turnover ceremony of the Loads of Love program held at the Elctrolux office in BGC, Electrolux Philippines Country Marketing Manager Andrea Soto-Pionilla shared that the donation was to recognize their appreciation for mothers and all the hard work they do for their families.
Aside from benefiting households, washing machines will also be donated to GMA Kapuso partner organizations who need the units to serve the underprivileged.