First let me say that during these difficult and different time, each of us want a sense of being needed and wanted. A great support system who will not judge you because of your actions or what you post on your social media. Because behind all the glamorous photos or rants is a person who is struggling and fighting a personal battle our eyes cannot see. Especially with this distance we all have to endure. A virtual hug, love and support is definitely a big booster for that person to still fight and live.
So, I see a lot complained/ bashed and scratched their head with the #ChallengeAccepted black and white photos of female friends out there in social media.
When I first saw these photos in my timeline I was wondering, is this a brand campaign? Because most of the people.I see uploading are celebrity and influencer friends. I was intrigued, What is this all about? Why no explanation ? They’re doing good if this is a brand buzz thing.
For the whole day I kept seeing more and more women uploading their pictures. On Facebook women upload and tagging a friend : “#challenge accepted (insert name of friend) … End. No explanation. On Instagram : #challengeaccept @(insert Instagram handle of a friend) no explanation.
Probably like me , anyone who saw those photos are curious at the same time admiring the photos and couldn’t wait for a “reveal”.
But I couldn’t wait and so I did my research, what is #challengeaccepted black and white photos about. I found out that it used to be a trending meme in 2016 about cancer awareness and today the same black and white photos “chain / train” social media posting is being used for women empowerment .
OK! Now I get it.
It is not voluntary posting that you post without someone tagging you but it is also m not mandatory, if you don’t wanna post if you get the message or not. But this is the message you get if you posted or before posting
“Hello! I was careful to choose who I think will meet the challenge, but above all who I know who shares this type of thinking, among women there are several criticisms; instead, we should take care of each other. We are beautiful the way we are. Post a photo in black and white alone, written “challenge accepted” and mention my name. Identify 50 women to do the same, in private. I chose you because you are beautiful, strong and incredible. Let’s ❤️ each other!”
And so when my time finally came and a friend “tagged” me to do the challenge I have to post an explanation as to not create anymore confusion among those who will see my #challengeaccepted entry.
Here’s some of my friends entry:
And the confused male posted! Just because they wanna be in !
Lesson is,if you want to create awareness be clear with your message , what kind of awareness are you trying to raise . Or else people will get more confused than inspired.
Stay gorgeous everyone!