Global sports company PUMA held the exclusive launch of the SCOOT ZEROS x CHEETOS® SS2024 collection at Foot Locker in Greenhills Mall, San Juan City, on March 22, 2024. Welcoming basketball players and media representatives alike, the event introduced the latest collaboration between PUMA and Portland Trail Blazers Point Guard, Scoot Henderson.
Partnering with Foot Locker Philippines for their renowned Foot Locker Friday series, PUMA put together a fun, Instagram-worthy in-store experience for all attendees.
Hosted by Migs Bustos with music by DJ Rammy Bitong, the event featured a variety of fun booths for everyone to try. Eventgoers took larger-than-life photos at the Giant Cheetos Bag Photobooth and exchanged pics for prizes at the Snap & Win station.
Meanwhile, basketball enthusiasts got to shoot hoops at the Shoot Like Scoot booth and the Basketball Arcade. Additionally, customers who made purchases during the event enjoyed interactive experiences at two exclusive booths, namely Jenga Agenda and the Get Those Cheetos Wind Machine.
Anyone who bought PUMA items within the day were invited to play Jenga Agenda, while those who purchased items from the SCOOT ZEROS x CHEETOS® collection stepped inside the Get Those Cheetos Wind Machine booth, where they got the chance to grab free goodies.
The successful launch event further cemented the bond between PUMA and Foot Locker, showcasing their shared commitment to delivering top-tier products and experiences to Filipino sportswear enthusiasts.
The all-new PUMA SCOOT ZEROS x CHEETOS is available online and in select PUMA stores nationwide for the price of P5,900.
The PUMA SCOOT ZEROS x CHEETOS® basketball shoe features a synthetic, mesh, and textile upper, PROFOAM EVA midsole for instant cushioning, Formstrip lockdown support, and full-coverage rubber outsole with an anti-slip traction pattern, complete with the Scoot logo and PUMA x CHEETOS® design details.
PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in more than 120 countries, employs about 20,000 people worldwide, and is headquartered in Herzogenaurach/Germany.
