Blackpink x Starbucks is a variety of jaw-dropping products, including an iconic Frappuccino and limited-edition apparel inspired by BLACKPINK’s vibrant and daring aesthetic, which will be released as part of the highly anticipated collaboration for the Asia Pacific area.
The phenomenal K-pop girl group BLACKPINK and Starbucks will collaborate this summer to launch a brand-new experience that is sure to enthrall the legions of BLINKs all around the Asia Pacific region. The iconic new BLACKPINK-themed Frappuccino and a limited-edition line of fashionable drinkware and lifestyle goods will be unveiled at select Starbucks locations in nine regions in the Asia Pacific as part of the first-ever, exclusive cooperation, beginning on July 25.
BLINKs and Starbucks fans alike can look forward to a brighter, bolder, and more exciting summer with a bevy of vibrant offerings embodying the endearing spirit and inimitable style of the sensational group that has captured hearts and minds around the globe.
“BLACKPINK is synonymous with an authenticity that is bold and confident, making them an inspiring force that transcends geographies and cultures. We are so thrilled to partner with one of the biggest icons of this generation that aligns with our focus on uplifting customers and fans alike through human connection to create an unforgettable Starbucks Experience,” said Emmy Kan, senior vice president and president, Starbucks Asia Pacific.
“Guided by our shared passion to deliver unparalleled experiences, this collaboration will bring new energy and excitement to our customers who are encouraged to embrace their individuality and express themselves in bold new ways this summer. It is also testament of how we are continually exploring limitless opportunities to deepen our connection with our customers.”
The Blackpink x Starbucks collection
For the first time ever, customers can experience a taste of the well-loved group with the new BLACKPINK Strawberry Choco Cream Frappuccino® Blended Beverage. Reminiscent of the chic and edgy vibe of BLACKPINK’s latest album Born Pink, the stunning black and pink-hued beverage blends strawberry syrup and dark chocolate sauce with feel-good oat milk and chocolate curls, topped with light pink whipped cream and a symbolic heart-shaped chocolate. A multi-sensory experience that captures the showstopping spirit of BLACKPINK, the iconic beverage is set to become a fan favorite that will uplift summer days.
Fans will be tickled pink by the BLACKPINK + STARBUCKS® collection, an epic line-up of 11 types of drinkware and 6 lifestyle accessories featuring a signature contrasting pink and black color palette and funky graffiti motifs. The limited-edition merchandise evokes the girl group’s playful vibes and dynamic energy, while showing off confidence with an edge to live the best summer.
Customers can take their pick from an iconic range of Starbucks reusable cups, mugs and tumblers in signature BLACKPINK hues, adorned with fun drawings or encrusted with striking rhinestones that add sparkle to the everyday. Designed as eye-catching reusable ware, the collection entices fans to show off their chic reusables and make the switch from single-use to BYOC (bring your own cup) and show up for the planet.
The curated collection also showcases an array of lifestyle accessories to turn up the summer fun. Featuring stylish aesthetics with a touch of unique BLACKPINK doodles-style prints, the limited-edition merchandise includes reusable tote bags, yoga mats, passport holders, and key chains.
The limited-edition collaboration will be available beginning July 25 at select Starbucks stores across Hong Kong, Indonesia, Korea, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam, while supplies last.
So, I bet there will be a lot of Blinks who will have an overnight stay or even meet-ups at a Starbucks near them just to get hold of this Blackpink x Starbucks collection. Gosh, because it’s pink I want a couple of them too! Pink is my bias!