Advocacy, Current Affairs

Ayoko ng Plastic: Disowning Plastic Use Movement by WWF-Philippines

Did you know that the Philippines is the third country in the world who produce/ contributes most of the plastic waste?

It is a sad fact that we shouldn’t be proud of as a country.  That is why  WWF-Philippines started the Ayoko ng Plastik an awareness campaign to subconciously and consciouly inculcate in every individual to disown usage of plastic as much as possible.

The feat may be ambitious but the #AyokoNgPlastik movement hopes to achieve this by bringing together companies, individuals, and other sectors to minimize and eventually put a stop to single-use plastics such as straws, bags, bottles, and cups.

Refusing to use is a simple yet strong first step that individuals can take to commit to a sustainable

Ayoko ng Plastik movement

The Ayoko ng Plastik campaign was launched at Glorietta Mall in Makati recently. Ayala Malls is one of the biggest partner of WWF-Philippines for this campaign.  Being a campaign partner they will soon have drop off points for single-use plastic waste in each of their establishments.  All single-use plastic waste they collected will be used to make eco-bricks!

In addition to Ayala Malls, other official partners of the #AyokoNgPlastik movement present during the event include National Geographic, Bellevue Hotels and Resorts, Bo’s Coffee, Corkcicle, Coffee Project, Daluyon Beach and Mountain Resort, Puerto Pension Inn, Foodpanda, HSBC, Impact Hub Manila, IVO, The Lind Boracay, The Moment Group, Toby’s Estate, CIBO, and CNN-Philippines.

Ayoo ng Plastik movement

The movement is one of the major projects of WWF-Philippines this year. Initiated by its Next Generation Council (NGC), the goal is to raise awareness and encourage individuals to live more consciously and for businesses to operate more sustainably. Introduced during the event, the NGC is made up of young movers and shakers who heeded the call to spread WWF-Philippines’ conservation thrusts. Headed by The Net Group Chair Raymond Rufino, members include television host and columnist Stephanie Zubiri-Crespi, Philux COO Stephanie Kienle-Gonzalez, Magsaysay Transport and Logistics COO Jesse Maxwell, Teach for the Philippines CEO Clarissa Delgado, The Moment Group Co-Founder and Creative Director Abba Napa, and former WWF-Philippines National Youth Council Chairperson Alexa Cancio.

If your company, neighborhood or you as an individual want to be a part of this movement, find #AyokongPlastik on Facebook.

Stay gorgeous everyone!

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