Filipino women deserve to have their beauty brought out and developed the best way possible to be able to become empowered and showcase their looks and character wherever they are around the world.. As the leading provider of hair color in the Philippine salon industry, part of L’Oreal Professionnel’s advocacy is to provide Filipinas the best hair color using the right hair color brand for them and we want to do this through proper consultation and diagnosis. It is our aim to be able to educate hairstylists on the science of proper skin tone diagnosis to give all types of Filipina – mestiza, morena or chinita- the hair color that suit them best.


For this campaign, L’Oreal Professionnel has partnered with theProfessional Models Association of the Philippines (PMAP). With a healthy mix of different kinds of Filipinas in its roster of talents,PMAP is the perfect partner to represent the campaign. Just like the “it-girls” of PMAP, any mestiza, morena or chinita can achieve the hair color she wants by working closely with her hairstylist in selecting the right shade that suits and exhibits her skin tone best. To be able to execute this grand partnership in a sensational manner it truly deserves, L’Oreal Professionnelmounted a beauty and fashion shoot with non-other thanPhotographer Sara Black and Fashion Designer and Project Runway Philippines alumna Milka Quin. Together, the team was able to elegantly express the message the campaign aims to convey – that every Filipina – mestiza, morena or chinita – can now be be prouder by having the most ideal hair color for her.r color that will truly bring out the best in them and will make them prouder.This November 11 to 15, we are offering a special promotion: For every hair color service that one person will avail, get another hair color service for a friend absolutely FREE!

CONTEST ALERT!

Get the best hair color for your skin tone by availing of this exclusive offer during the Wear Your Color Proud Week. But before this, I’ll be one of the firsts to be part of this color movement and I’m giving away the slot for my +1!
My +1 will join me for a hair coloring treatment/hair makeover at Philippe Trodjman Le Salon at Sofitel on October 26,2014! I will announce the winner 12mn after contest ends.
To know more about L’Oreal Professionnel Steampod and its #WearYourColorProud campaign, visit:
Website | http://www.lorealprofessionnel.com
Facebook | http://www.facebook.com/LOrealProPH
Instagram | http://www.instagram.com/LOrealProPH
Twitter | http://www.twitter.com/LOrealProPH
Youtube | http://www.youtube.com/LOrealProPH
Stay gorgeous everyone!
You may also want to join the Giant Oishi Bag giveaway here!
UPDATE: WINNER IS MIRZI SARTE!
12 Comments
I would love to have salon bonding with you because I want to know more about you, I want to meet you personally and ask more about fashion and make up, I also need a new hair color because its been a year since the last time I had a color treatment and my hair now is dull and the color was fade. the first blog I read here is the fun belo beauty bloggers night., I hope to win this time and hope to meet you soon. thank you 🙂
Reylyn Cruz
reylyncruz31@yahoo.com
Buting, Pasig City
22
I am in Terrible need of a hair color lol. Color date!
i would love to have my hair color change for a change and i really wanna meet you in person <3
gerilen polon
25
makati
bumped to your post Nescafe and eversince Im a subbie na 🙂
Jo-An Victorio
24 y/o
Caloocan City (Bagumbong -North Caloocan)
I want to win a makeover date with you because I want to see you again and have a great time talking with you. I also want to boost my confidence having a great colored hair from one of the best brand, L’OREAL!
Your first post that I remember was about sampleroom’s thanksgiving where I met you and luckily seated next to you. I think you are someone really approachable, fun to be with, and really friendly. I feel a bit shy since its the first event I ever attended but you are telling me words of encouragement whenever VIP members need to answer question. How I wish I am also jolly, and confident as you are! Hoping to see more of you Ms. Earth. Just so lucky that I already met you!
More power to your blog! And thanks for being the sunshine to others, you simply bring some joy 🙂
I want to win a hair makeover with you because it’s gonna be a lifetime experiece 🙂
Arjayssa Reyes
25
taguig City
Mga pampainit kapag umuulan was the first blog that I’ve read.