Why Get an SM Beauty PRO Card + the Glam Session Shopping Party + #SMBeautyProCard Launch

Why Get an SM Beauty PRO Card + the Glam Session Shopping Party + #SMBeautyProCard Launch

Compared to 10 years ago, makeup artist and makeup enthusiasts have very limited options when it comes to where to shop for their makeup essentials and replenishing their makeup kits.  It was also hard to find where score the latest and hottest products to stay updated.

Fast forward to today, makeup artists know where to go when they need something for their clients and that’s The SM Store Beauty Section, the Philippines’ biggest beauty retailer. From the dazzling interiors to the sheer amount of global brands at your fingertips, SM Beauty lives up to its status as a haven for women longing for a unique beauty experience.

SM Beauty Pro Card

As an added bonus, SM Beauty launched their SM Beauty Pro Card exclusive for pro makeup artist!

The SM Beauty PRO Card gives pro makeup artist all priveleges  card holders such as:

  1. 10% discount on all makeup brands that can be found in the SM Beauty stores.
  2. Exclusive invites to events and workshop
  3. First dibs on the latest brands/products from besuty brands in the SM beauty store.

How to avail of the SM beauty PRO Card?

For pro makeup artist email your portfolio at smbeautyph@gmail.com.

To launch the SM Beauty Pro card a Glam Session was held where some makeup artist show the latest tricks of the trade and their skill.  Three makeup artist went to compete and showcase their makeup skills on a makeup theme “Mermaid”.

Sm Beauty pro card
Model Irina Zinchenko, Make Up Artist Nap Candelaria, Model Alla Alla, Make Up Artist Muriel Jada Nubla, Sandra Ma and Zidjian Floro

Here was the winning look:

SM Beauty Pro Card

Seasoned and sought after makeup artist graced the event as well such as Fanny Serrano, Bambi Fuentes, Jing Monis, Jake Galvez and many other.

SM Beauty Pro Card

SM Beauty Pro Card

Beauty queens and beauty enthusiasts were also there to show support and of course enjoy the beauty shopping!

I am so glad with this mini haul I got mostly sampler sizes of the latest Dulfste Free hair care products that I am loving at the moment!

SM Beauty Pro Card


The SM Store Beauty Section is the biggest beauty store in country offering “So Much Beauty” with the widest range of cosmetics and fragrance products in the country. The flagship store in SM Makati spans almost 2,500 square meters, housing almost 200 of the most esteemed local and global beauty brands.

SM Beauty Pro Card

The Cosmetics and Skin section are aglow with brands like Dior, MAC, Clinique, Aveda, Kiehl’s, Glamglow and so much more. The luxury fragrance line up boasts of Prada, Nest, Lalique, Atelier Colognes, Thiery Mugler, Guerlain & Jean Patou among others. At SM Beauty, you can also find your favorite masstige brands, including BYS, Happy Skin, Pixi, Ofra, K-Palette, Nyx, The Body Shop and more.

Explore the world at SM Beauty, which offers the best of the best from makeup to skin care to fragrance brands. Play with textures and colors as you find your perfect look.

SM Advantage, Prestige and BDO Rewards Card holders also get exclusive discounts and promos at the The SM Store Beauty Section.

SM Beauty Glam Session was co presented by BYS Cosmetics. Other brand sponsors include LA Girl, Max Factor, Covergirl, Maybelline, NYX, Features & Shades, Happy Skin, Burts Bees, Hask, Real Techniques, Eco Tools, Watsons, Purederm and Miine. The event was also presented by Guerlain, Elizabeth Arden and Shiseido.

Follow SM Beauty on www.facebook.com/smbeautyph and @smbeautyph on Instagram.

Stay gorgeous everyone!


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